2013 Bright Idea Award Winners

On March 9, 2014, in News, by admin

2013 Award Winners



Andria Bovey



Med America



California Long Term Care


Read Press Release


Each winner conducted a number of successful outreach and education activities in the 2013 calendar year. The award, sponsored by John Hancock, will be presented at the 2014 Intercompany Long Term Care Insurance Conference http://www.iltciconf.org in March.

The 3in4 Bright Idea award was created to recognize those who utilize the campaign tools to create awareness. The award was first presented to Jonas Roeser, President of the 3in4 Association, in 2011 for conceiving the 3in4 Need More campaign. The following year, Roeser expanded the award to include three categories: agent, agency/brokerage, and company.

“It gives me great pleasure to see the 3in4 Need More outreach grow each year,” stated Roeser. “Its growth comes from the relentless devotion of its brand champions. The Bright Idea award recipients are the ones leading the charge.”


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